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OkMemeCoin

How to launch a memecoin

Pick your platform. Prep your basics. Launch clean.

Start here

This guide is for first-timers launching a memecoin. You'll pick a platform (pump.fun, Uniswap, or Raydium), prep the essentials (name, logo, socials), launch safely, and learn what actually matters post-launch.

Three steps: Pick platform → Prep basics → Launch clean

Time: 10 min – 4 hrs
Cost: $5 – $500+
1

Pick your platform

pump.fun (beginner), Uniswap/PancakeSwap (intermediate), Raydium (advanced)

2

Prep the basics

Name, ticker, logo, socials, community rules, safety message

3

Launch + moderate

Deploy carefully, lock liquidity, ban scammers, stay transparent

Reality check: Your funds are at risk. Securities law applies. Most tokens die in weeks. Your reputation is permanent. Win with transparency and trust, not hype.

Build your identity

Before you deploy anything, figure out what you're actually building. A memecoin without culture is just a contract address. Here's how to define your purpose, pick your channels, and create your brand before launch day.

Define your purpose

What's the meme? What's the culture? Why would someone care? If you can't answer this in one sentence, you're not ready to launch.

Meme / Culture

Built around a joke, trend, or cultural moment. No utility promises. Pure vibes. Examples: dogwifhat, Pepe variants.

Community First

Focused on building a real group of people who stick around. Transparency, shared ownership mindset, long-term play.

Cause / Charity

Tied to a real-world cause. Be specific about how funds are used. Prove it. Empty promises = instant credibility death.

Reality check: If your purpose is "make money" or "pump the price," that's not a brand — that's a rug waiting to happen. Pick something real.

Pick your channels

You need places where people can find you, ask questions, and share memes. Don't launch everywhere at once — pick 2-3 channels max and actually maintain them.

Twitter / X

Essential

Non-negotiable for crypto. This is where price talk, news, and memes live. Create account 1-2 weeks before launch if possible.

  • Post daily (consistency matters more than quality)
  • Engage with community replies authentically
  • Pin your contract address + official links

Telegram / Discord

Recommended

Choose one. Telegram is faster and more crypto-native. Discord is better for structured communities. Don't do both unless you have dedicated mods.

  • Lock down scam links with bot filters
  • Have 2-3 mods ready for launch day
  • Pin rules + official links at top

Website

Optional

Nice to have but not required. A simple one-page site with contract address, links, and your meme story is enough. Don't overengineer it.

  • Keep it simple: hero, links, contract, story
  • Use free hosting (Vercel, Netlify, GitHub Pages)
  • Mobile-first design (most traffic is mobile)

Instagram / TikTok / YouTube

If relevant

Only if your meme is visual/video-first or you already have a following. Don't spread yourself thin trying to be everywhere.

  • IG/TikTok: Short-form meme content
  • YouTube: Educational or documentary-style content
  • Link back to X and community channels

Create content before launch

Don't launch with an empty Twitter account and a blank Telegram. Build a small library of memes, tweets, and brand assets so you have momentum on day one.

1

10-15 memes

Ready to post in the first week. Mix of funny, relatable, and on-brand.

2

Brand kit

Logo variants (square, transparent, banner), color palette, font choices.

3

Tweet templates

Pre-written launch announcement, safety message, weekly update formats.

4

Pinned messages

Telegram/Discord welcome message with rules, links, and anti-scam warnings.

5

Story/manifesto

2-3 paragraphs explaining what this is and why it exists. Keep it real.

6

FAQ doc

Common questions: contract address, how to buy, liquidity status, team wallets.

What actually matters

Authenticity > Polish

Your brand doesn't need a $5,000 website or professional videos. It needs to feel real. People can smell fake from a mile away. Be yourself, admit mistakes, stay consistent.

Consistency > Hype

One viral tweet won't save a dead project. Showing up daily, posting updates, engaging with holders — that builds trust. Hype fades. Habits compound.

Community > Followers

10,000 bots don't matter. 100 real people who engage, share memes, and defend the project when FUD hits — that's gold. Quality over quantity, always.

Transparency > Secrets

Disclose your wallets. Share your plans. Admit when you don't know something. The crypto community rewards honesty and punishes secrets brutally.

Preflight pack

Have these ready before you deploy. Prep once, reuse always.

Launch kit

  • Name + ticker that people can spell
  • Logo (square, readable at 48px)
  • One-liner meme + 3 bullet "rules" for the community
  • Official links (X + Telegram/Discord) ready before launch
  • A pinned message: contract address + safety notes

Safety kit

  • 2-3 mods who can remove scam links fast
  • Auto-delete "send me your seed phrase" style messages
  • A public stance on scams (ban on sight)
  • A simple update cadence (daily for week 1)
  • Transparency: founder wallet(s) disclosed

Launch-day templates

Ready-to-use templates for your launch day.

Pinned message (Telegram/Discord)

Official links + anti-scam rules (the basics)

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🚨 OFFICIAL LINKS (bookmark these)

- Website: [YOUR SITE]
- X / Twitter: [YOUR X]
- Telegram / Discord: [YOUR COMMUNITY LINK]
- Contract: [PASTE CONTRACT ADDRESS]

🛡️ ANTI-SCAM RULES (read this or get farmed)

- We NEVER DM first. Ignore "support" DMs.
- No one will ask for your seed phrase. Ever.
- Only trust links in this pinned message.
- If you see scams, tag mods immediately.

🎭 WHAT THIS IS

This is a memecoin. High-risk entertainment. No promises. No guarantees.
                      

First launch announcement (X post)

Clear, honest, and community-first

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We launched $[TICKER] 🫡

What we're about:
- [1-line meme / vibe]
- Community rules: [rule 1], [rule 2], [rule 3]

Official links:
[site]
[telegram/discord]

Contract:
[address]

This is a memecoin — high-risk entertainment. No promises. Be safe. Mods are active.
                      

Mod checklist (first 24 hours)

The stuff that prevents holder wipeouts

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Scam prevention

  • Lock down link permissions for new accounts
  • Auto-delete seed phrase / wallet connect scams
  • Pin official links + contract everywhere
  • Ban impersonators instantly (no warnings)

Community ops

  • Respond fast to confusion ("what's the real contract?")
  • Repeat the rules + safety message every few hours
  • Post small, real updates (don't overpromise)
  • Keep the tone consistent (community culture matters)

Choose your lane

Pick based on your time and technical comfort.

Example setups (read-only)

This is the "what would I actually enter?" part. These are simplified example setups to make the moving parts real. They are educational — not financial advice.

Liquidity is not a magic number

More liquidity usually means less slippage (the price difference between when you submit a trade and when it executes), but it also concentrates more capital into something that may not have community traction yet. Start sane, learn fast, and scale with real demand.

Example A — pump.fun

Beginner path (no traditional LP day-one)

Beginner
Name
Laser Cat
Ticker
$LCAT
Chain
Solana
Decimals
6 (standard)
Upfront cost
$5–$20 (fees)

How liquidity happens

You don't set a USDC LP day-one. Trading starts on the platform curve. If it runs, it can migrate to a DEX and liquidity gets created as part of that process.

Example B — Uniswap / PancakeSwap

EVM path (you fund the pool)

EVM
Name
Meme Factory
Ticker
$FACT
Total supply
1,000,000,000
Decimals
18 (ERC-20 standard)
LP tokens
10% (100,000,000)
Pair
USDC
LP budget
$2,000 USDC

Notes

  • Initial price ≈ 2000 ÷ 100,000,000 = $0.00002
  • If full supply is circulating, FDV ≈ $20,000 (model, not "value")
  • LP uses your funds: you deposit your tokens + your USDC/ETH/BNB into the pool

Example C — Raydium

Solana DEX path (you fund the pool)

Solana
Name
Wif Hat 2
Ticker
$HAT2
Total supply
1,000,000,000
Decimals
9 (SPL standard)
Pair
SOL or USDC
Liquidity
$1,000–$5,000

Why this range

Enough to avoid "nobody can trade" slippage, not so much that you overcommit capital before community proves demand.

How to add liquidity (what you actually do)

This is the most confusing part for first-timers: adding liquidity means putting your own funds into a pool so others can trade.

EVM (Uniswap / PancakeSwap) — basics

  1. Deploy your token contract.
  2. Decide your pool pair (USDC or ETH/BNB) and your LP budget.
  3. Go to "Add Liquidity" on the DEX.
  4. Approve your token, then deposit both assets (token + USDC/ETH). This is your own capital.
  5. You receive LP tokens (proof of your liquidity position).
  6. Optional trust signal: lock LP tokens for a period and share proof.

Key concept: your deposit sets the starting price

In a basic pool, the starting price is the ratio of what you deposit. If you deposit $2,000 USDC with 100,000,000 tokens, your initial price is roughly 2000 ÷ 100,000,000. People will trade against that.

What "locking liquidity" means (plain English)

LP tokens, time-locks, and what it does/doesn't prevent

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When you add liquidity, you receive LP tokens. Whoever controls LP tokens can usually remove liquidity later (pulling the paired funds out of the pool).

Locking liquidity = sending LP tokens into a time-lock (locker) for a duration. During the lock, LP tokens can't be used to remove liquidity.

Locking liquidity helps prevent the classic "liquidity rug" (creator pulls the pool).

It does NOT guarantee price stability or success. The team can still sell personal holdings, and markets can still dump. It's one trust signal, not a shield.

Suggested liquidity budgets (first-timer ranges)

These are *not* recommendations — they're ranges to stop guessing. Fees and chain/DEX choice matter.

Tiny test

$200–$1,000

Learn mechanics; expect slippage.

Small but real

$1,000–$10,000

Basic tradeability if the community shows up.

Serious launch

$10,000–$50,000+

Only makes sense with traction + strong ops.

Launch steps (pick one walkthrough)

These are platform-specific steps. For first-timers, start with pump.fun. If you choose Uniswap or Raydium, assume more work + more ways to make a permanent mistake.

pump.fun logo
pump.fun Beginner

Fast, no-code, built for meme launches. Ideal for learning the game.

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pump.fun Step-by-Step Guide

1

Bring your preflight pack

Have your name, ticker, logo, socials, and pinned safety message ready. Don’t “launch and figure it out later”.

Tip: Your first impression is the launch. Make it clean.

2

Fund your wallet (SOL)

You need SOL for fees. Keep a little extra for mistakes, retries, and basic ops.

External Resource
Buy SOL on Coinbase
3

Launch on pump.fun

Connect your wallet, fill details, upload logo, and sign carefully. Double-check the name/ticker/logo before submitting.

Blockchain is permanent. Slow down for 30 seconds and verify everything.

External Resource
Visit pump.fun
4

Community ops (first hour)

Pin the official contract address + links. Ban scammers fast. Keep updates frequent and real (not “soon”).

The first hour is when scams hit hardest. Mods matter.

5

Monitor the curve & migration

As momentum builds, be transparent about wallets/holdings and what “success” looks like. Don’t surprise your community.

Transparency beats tactics. Always.

Uniswap logo
PancakeSwap logo
Uniswap / PancakeSwap (EVM) Intermediate

More control, more complexity. Strongly consider using known templates.

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Uniswap / PancakeSwap Step-by-Step Guide

1

Generate a safe ERC-20 template

Use OpenZeppelin’s wizard and keep it simple. Extra features are extra risk.

If you don’t understand the code, don’t deploy it.

2

Deploy (pick your chain)

Ethereum mainnet can be expensive. Consider L2s or lower-fee EVM chains — but always test first.

Deploying the wrong contract once can end the project.

External Resource
Remix IDE
3

Verify the contract

Verify on the block explorer to build trust and reduce “scam token” suspicion.

4

Create the pool + decide liquidity

You’re choosing price + liquidity depth. Don’t do this while panicking. Plan it.

Liquidity decisions shape holder experience (slippage, volatility, trust).

5

Launch comms

Publish official links, contract address, and your rules. Moderate aggressively.

Your token is public. Scammers will impersonate you instantly.

Raydium logo
Raydium (Solana) Advanced

For technical teams. You’ll manage more moving parts.

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Raydium Step-by-Step Guide

1

Create an SPL token (carefully)

Use the Solana tooling to mint your token, set decimals, and choose authorities. Mistakes here are painful.

Consider disabling freeze authority for trust (if it fits your plan).

External Resource
Solana Token Program docs
2

Publish metadata (logo + description)

Follow the Metaplex standard and host metadata reliably (IPFS/Arweave).

3

Create the pool (liquidity plan)

Pick SOL/USDC pairing, choose pool type, and understand the trade-offs before funding liquidity.

Liquidity pools can lose money via impermanent loss. Know what you’re doing.

4

Distribution + community ops

Publish official links, contract address, and a strict anti-scam stance. Don’t let your holders get farmed.

Solana moves fast. Your moderation has to move faster.

5

Aggregator visibility (optional)

Consider submitting to aggregators once you’re stable and your community channels are clean.

External Resource
Jupiter token list docs

After launch

The first 48 hours decide whether your token survives or dies. Here's what to expect, how to market without overpromising, and what kills tokens faster than a bad chart.

What happens when

First 24 hours — Chaos mode

Scammers spam fake contract addresses. Impersonators flood TG/Discord. Price swings violently as early holders flip. Your job: moderate aggressively, repeat official links constantly, and stay visible.

Critical actions:

  • Pin official contract + links in all channels
  • Ban impersonators immediately (no warnings)
  • Post small updates every 2-4 hours (you're alive, you're here)
  • Lock link permissions for new accounts
W1

Week 1 — Prove you're real

Initial hype fades. Holders are watching to see if you ghost or stay. Daily updates (even if it's "no news") show commitment. This is when most founders disappear.

Focus areas:

  • Daily community check-ins (consistency matters more than content)
  • Publish wallet transparency report (what you hold, what's locked)
  • Build moderation team if community is growing
  • Start tracking analytics (holders, volume, sentiment)
M1

Month 1 — Build or die

If you made it here, you're in the top 10%. Most tokens are dead by week 2. Now it's about community quality over hype. Real engagement beats empty promises.

Sustainability checklist:

  • Weekly transparency updates (even if nothing changed)
  • Identify and reward active community members
  • Consider listing applications (DEXScreener, CoinGecko) if stable
  • Evaluate marketing spend vs organic growth (don't burn cash on bots)

How to market without being a scammer

Do this

  • Share memes, culture, and community vibes
  • Post wallet transparency (what you hold, what's locked)
  • Highlight community wins and holder activity
  • Be honest about risks ("this is speculative, DYOR")
  • Engage authentically (not just price talk)
  • Moderate scams aggressively and publicly

Never do this

  • Promise price targets or "guaranteed" returns
  • Hype partnerships or listings that aren't confirmed
  • Buy bot followers or fake engagement metrics
  • Delete critical messages or ban legitimate questions
  • Go silent for days without explanation
  • Market to retail as "investment opportunity"

What kills tokens faster than anything

Founder dumps, broken promises, and ghosting the community. If you're in this to pump and dump, don't launch. If you're building for real, show up daily, stay transparent, and treat your holders with respect. Trust is your only real asset.

FAQ

Is launching a memecoin legal?

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It depends on your jurisdiction and how you market it. In the US, if your token passes the Howey Test (investment of money, common enterprise, expectation of profit from others’ efforts), it may be classified as a security and subject to SEC regulation. Always consult with a securities lawyer before launching.

How much does it cost to launch a memecoin?

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Costs vary significantly by platform:

  • pump.fun: $1-10 in transaction fees
  • Uniswap/PancakeSwap: $50-500 (gas fees for contract deployment and liquidity provision)
  • Raydium: $100-500 (SOL for liquidity + transaction fees)

Additional costs: Logo design ($50-500), smart contract audit ($5,000-50,000), legal consultation ($500-5,000), marketing budget (variable).

Do I need to know how to code?

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For pump.fun, no coding knowledge is required - it’s completely no-code. For Uniswap/PancakeSwap, you can use OpenZeppelin’s wizard which generates code for you, but you should understand what the contract does or hire a developer. For Raydium, technical knowledge of Solana CLI and command-line tools is required.

How do I avoid being labeled a rug pull?

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Key steps to build trust:

  1. Lock liquidity for 30-90 days minimum with public proof
  2. Renounce contract ownership or use multi-sig
  3. Be transparent about your token holdings and founder wallet
  4. Provide regular updates even when there's no progress
  5. Get your contract audited by a reputable firm
  6. Never make promises you can't keep

What’s the difference between pump.fun and Uniswap?

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pump.fun is a no-code Solana platform with a bonding curve mechanism that automatically manages initial liquidity and migrates to Raydium when thresholds are met. Uniswap is an EVM-based decentralized exchange where you manually deploy a contract, add liquidity, and manage your pool. pump.fun is easier and cheaper but offers less control; Uniswap is more complex but gives you full control over tokenomics.

Should I launch on Solana or EVM chains (Ethereum, BSC, Base)?

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Solana: Faster, cheaper transactions (fractions of a cent), strong memecoin culture (pump.fun), easier for beginners. Downsides: Less liquidity than Ethereum, occasional network congestion, fewer tools/integrations.

EVM chains: More established DeFi ecosystem, better tooling and wallet support, wider reach. Ethereum has highest liquidity but expensive gas ($50-500 per launch). Layer 2s (Base, Arbitrum) and BSC offer cheaper alternatives ($5-50).

Recommendation: First-timers should start with Solana via pump.fun (cheapest, easiest). If you have technical skills and higher budget, EVM chains offer more control and established infrastructure. Don’t launch on multiple chains simultaneously - pick one and execute well.

Can I launch anonymously?

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Technically yes, but anonymity significantly reduces trust and increases legal risk. Anonymous launches are often associated with scams and rug pulls. If you market to US investors while anonymous, you could face serious legal consequences if the SEC determines your token is a security. Building reputation and trust typically requires some level of identity disclosure.

What happens if my memecoin fails?

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Most new tokens do fail - that's the reality of the market. If yours doesn't gain traction, be honest with your community. Provide a final update explaining what happened, what you learned, and that you're discontinuing active development. Don't ghost your holders or delete your social accounts. Exit with integrity and people will respect you more than if you abandon them.

I’m a total beginner and just want to launch a coin as an experiment. What’s the bare minimum?

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You can skip the website, social accounts, and extensive branding if you’re genuinely just experimenting and not expecting anything back. Use pump.fun ($1-10), pick a name/logo, and deploy. But understand this is only a half-measure of what it means to truly launch a coin. Without community channels, branding, or marketing, you’re essentially creating a token that exists on-chain but has no discoverability or momentum. It’s like opening a store with no signage or door. Great for learning the technical mechanics, terrible if you want anyone to notice or care. Treat it as a learning exercise, not a launch.

Should I hire a lawyer?

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YES if you’re marketing to US investors or raising significant capital. Securities law is complex and the penalties for violations are severe. A consultation with a crypto-focused securities attorney ($500-2,000) is cheap insurance compared to potential fines, disgorgement of profits, or criminal charges. Don’t rely on "it’s just a meme" as a legal defense.

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Legal disclaimer: This guide is for educational purposes only and does not constitute legal, financial, or investment advice.

Always consult qualified professionals before launching. You are responsible for what you ship and how you market it.